Description
Meralco, the Philippines' top supplier of electricity, aimed to show goodwill to its customers by educating them on how electric consumption works and how to read electricity bills.
Special bags that combined Electricitips or information on how to save electricity and ways to practice smart electrical consumption were given away during Christmas bazaars and Meralco mall events.
This professional campaign titled 'Unplug to save bags' was published in Philippines in November, 2009. It was created for the brand: Meralco, by ad agency: TBWA. This Static Images medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted about 16 years ago.
Credits
Advertising Agency: TBWA, Philippines
