The North Face has created equipment for outdoor activities for years. Equipment suitable for mountains, lakes, and tracks. Everybody has their relationship with nature. So what if we created a new way to see nature – as unbiased. A place where no advantages or personal tragedies are being taken into consideration. A place where equality is everything.
This student campaign titled 'Unbiased' was published in Sweden in May, 2020. It was created for the brand: The North Face, by ad school: Berghs School Of Communication. This Integrated medium campaign is related to the Fashion, Public Interest, NGO, and Retail Services industries and contains 5 media assets. It was submitted about 2 years ago by Art Director: Tova Andersson.
Advertising School: Berghs School of Communication, Stockholm, Sweden
Art Director: Tova Andersson
Copywriter: Josephiné Bergh
Copywriter: Ulf Paulsrud-Sirbäck