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Budweiser

Unbanneable Artists

School: The Pub School

Description

Streamers are constantly banned due to music copyright, so Twitch created its own music platform for streamings called Soundtrack, but the stock within it is far from entertaining.

We signed up our record label, BudxRecords, as an official Soundtrack distributor to replace the generic stock with music from emerging artists.

Thus, we legally solved stream bans while positioning the artists amont Twitch's users and millions of people enjoy music that legally solves Twitch bans.

This student campaign titled 'Unbanneable Artists' was published in Argentina, Colombia, and Ecuador in November, 2021. It was created for the brand: Budweiser, by ad school: The Pub School. This Digital medium campaign is related to the Alcoholic Drinks, Gaming, and Music industries and contains 2 media assets. It was submitted 3 months ago by Art Director: Rocío Serbluk.

Credits

Art Director: Rocio Serbluk
Copywriter: Mathias Chattah
Copywriter: Xavier Vinueza
Copywriter: Laura Marcela Ballesteros Fernandez

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