Agency: GHG


AMRRIC (Animal Management in Rural and Remote Indigenous Communities) is an independent group of veterinarians, academics, health and animal management professionals, working with people in remote and rural communities to improve animal and community health. Our brief was to raise awareness of the work AMRRIC does in helping dogs in rural and remote indigenous communities. So we turned Uluru into a symbol of connection between indigenous Australians, their land and pets.

This professional campaign titled 'Uluruff' was published in Australia in February, 2013. It was created for the brand: AMRRIC, by ad agency: GHG. This Film medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted over 10 years ago.


Advertising Agency: GHG, Sydney, Australia
Creative Director: Tim Brierley
Senior Art Director: Daragh Ledwidge
Copywriters: Daragh Ledwidge, Tim Brierley
Agency Producer: Sandi Gracin
Account Manager: Patricia Crimmins
Director: Sam Bennetts
Producer: Josh Jenkins
Production company: Plaza Films
Post Production: Fin Design
Post Producer: Billy Becket
SFX Compositor: Julian Ford
Editor: Simon Njoo
Editing House: Method Studios
Sound Engineer: Steve Hessell
Sound: Bento Productions
Music by: Josh Pyke


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.