Description
Since 2016, when the peace agreement between the national government and the FARC was signed, more than 900 human rights and environment defenders have been assassinated, turning Colombia into the most dangerous country in the world for activists. On the other hand, Colombian politicians have been spotted napping during critical sessions that could have saved many social leaders lives.
Amnesty International together with VMLY&R Colombia have launched a campaign inviting people to wake those politicians up by tweeting directly to their accounts and to demand protection of the defenders of these communities.
This professional campaign titled 'Tweet A Politician' was published in Colombia in November, 2020. It was created for the brand: Amnesty International, by ad agency: WPP. This Print medium campaign is related to the Public Interest industry and contains 2 media assets. It was submitted over 3 years ago by CreativeDirector: CEspinosa of VMLY&R.
Credits
Advertising Agency: VMLY&R Colombia, Bogotá, Colombia
Ceo: Catalina Sánchez
Cco: Santiago Cuesta
Creative Director/Art: Alejandro Rojas
Creative Director/copywriter: Carlos Espinosa
Client: Daniela Camacho
Account Manager: Julián Muñoz
