ADVERTISING

APAV

Traps

Agency: Maianga

Description

The pandemic has accentuated unemployment and social inequalities. This environment of hopelessness and despair is even more conducive to human trafficking. The creative solution presents a path made with the main arguments used by criminals to attract and convince people to accept their job offers. In fact, real traps that condemn them to a routine of abuse, exploitation and violence.

This professional campaign titled 'Traps' was published in Portugal in July, 2020. It was created for the brand: APAV, by ad agency: Maianga. This Print medium campaign is related to the Public Interest, NGO industry and contains 3 media assets. It was submitted almost 3 years ago by Creative Director: Junior Lisboa of Mantra.

Credits

Advertising Agency: Maianga, Lisboa, Portugal
Creative Director: Júnior Lisboa
Copywriter: Júnior Lisboa
Art Director: Paula Levindo

ADVERTISING

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