ČSOB might be a traditional bank, but it’s certainly not afraid of embracing new technologies. We innovate not for the sake of being innovative, but rather to meet the good-old-human needs. That’s why, to promote our modern virtual assistant, we chose a tale as old as time.
This professional campaign titled 'Towards Technology' was published on September 08, 2023. It was created for the brand: ČSOB, by ad agency: Zaraguza. This 360° medium campaign is related to the Finance industry and contains 2 media assets. It was submitted 3 months ago.
Advertising Agency: Zaraguza, Czech republic
Production Company: Boogie Films
Director: Robert Hloz
Creative Director: Roman Biath
Creative Team Lead: Judita Ružičková
Strategist: Roman Biath, David Červený
Art Director: Ondřej Kroupa, Filip Košatka
Copywriter: Judita Ružičková, Dajana Székelyová
Account Director: Anna Nedelská
Account Manager: Nikol Barcalová
Photographer: Pavel Hejný
CGI: Juraj Demovič/Plaftik