Description
Excessive consumption of alcohol can lead to the development of chronic diseases and other serious problems including: accidents, jail time, car impounding, payment of high fines and more.
Bralirwa is the largest brewer and soft beverage company in Rwanda.
We crafted a creative campaign that would help in reduction of alcohol consumption in Rwanda in partnership with Bralirwa by showing the effects of excessive consumption of alcohol.
This professional campaign titled 'Too much of everything' was published in Rwanda in September, 2023. It was created for the brand: Bralirwa, by ad agency: Brainwoks. This 360°, Digital, and Print media campaign is related to the Alcoholic Drinks industry and contains 4 media assets. It was submitted about 1 year ago by Brainwoks.
Credits
Advertising Agency : Brainwoks
Art Director: Kasoma Kalali