The main benefits of genuine vehicle parts and service are authenticity, quality and safety. While they come at a premium, a manufacturer-produced part is certain to keep the vehicle in pristine condition.
TOYOTA, strongly advices vehicle owners or drivers to get genuine parts and service. There are two campaigns Brainwoks crafted creatively that tell the story. One depicts how genuine parts are replaced with fakes and the other shows what happens when the proper service is not given.
This professional campaign titled 'Genuine parts and service' was published in Rwanda in August, 2023. It was created for the brand: Toyota, by ad agency: Brainwoks. This 360° and Print media campaign is related to the Automotive industry and contains 6 media assets. It was submitted 3 months ago by Brainwoks.
Advertising Agency: Brainwoks, Kigali, Rwanda
Creative Director: Kasoma Kalali
Copywriter: Sengazi Micheal