NYABO is a Luganda word that means lady well as SSEBO means gentleman. We used these Luganda words for the oil fragrance brand names.
The NYABO oil fragrance bottle is an inspiration from a vase because vases are associated with life, growth or abundance which are traditionally linked to women.
While the SSEBO oil fragrance bottle is an inspiration from a drum because men invoked the spirit of the traditional drums by drumming.
We created these products because we have so much farm harvest that can produce fragrance if they are professionally processed and mixed.
These products and campaign are proactive from Brainwoks. Each product has a teaser, product advert and campaign.
This professional campaign titled 'Elevate your sensory experience' was published in Rwanda, Tanzania, and Uganda in November, 2023. It was created for the brand: Ssebo & Nyabo oil fragrance, by ad agency: Brainwoks. This 360°, Ambient, and Experiential media campaign is related to the Agency Self-Promo and Beauty industries and contains 6 media assets. It was submitted 3 months ago by Brainwoks.
Advertising Agency: Brainwoks, Kigali, Rwanda
Creative Director: Kasoma Kalali