ADVERTISING

Burger King

To go. As far as you can.

Agency: Wolf BCPP

Description

How can we demonstrate how irresistible the Whopper is?

After looking at thousands of locations on Google Street View, we found these 100% genuine, caught-in-camera moments of people eating their Whoppers outside BK restaurants. People who decided to order a burger to go but couldn't resist eating it literally in front of the outlet. Whoppers that supposedly would be eaten at homes, workplaces, universities, etc., but that didn't make it far away.

Enough proof to say: Whoppers are so irresistible, you can order them to go, but we don't guarantee you will manage to go too far.

Don't believe us? Put the coordinates on Street View and check it by yourself!

This professional campaign titled 'To go. As far as you can.' was published in Chile in October, 2022. It was created for the brand: Burger King, by ad agency: Wolf BCPP. This Print medium campaign is related to the Food and Retail Services industries and contains 5 media assets. It was submitted 3 months ago by Associate Creative Director: Nicolas Perez of Schafer Condon Carter.

Credits

Advertising Agency: Wolf BCPP, Chile.
CCO: Gonzalo Baeza.
Creative Director: Nicolás Pérez.
Senior Copywriter: Luis Moreno
Senior Art Director: Cristián Mugarra, Jasper Staig.
Copywriter: Felipe Monroy, Hernán Irarrázaval.
Art Director: Fabiola Matas, Nicolás González, Víctor Rodríguez.

ADVERTISING

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