ADVERTISING

Six Flags

Tick. Tick. Tick.

Agency: TMA

Don't Keep Fear Waiting

There's Nowhere to Hide

Fear is Waiting Teaser

Description

For theme parks, Halloween represents one of the busiest times of the year.  And no park operator takes Halloween thrills and chills to a higher level than Six Flags Entertainment Corporation.   This year, Six Flags is upping its Halloween game by releasing its first-ever short film called “Tick. Tick. Tick.”  The five minute horror film, created and produced by the company’s new creative agency, TMA, will run digitally on YouTube and the social media channels for five parks (Kings Island, Kings Dominion, Dorney Park, Valleyfair and Canada’s Wonderland). The new film features a malevolent clown terrorizing four housemates and builds on the participating parks’ seasonal “Fear is Waiting” message.  Only this time, that message carries more urgency: “Don’t keep fear waiting.”  The goal is to drive purchases of its Gold season pass. The film will be supported by teasers in :06 and :15 lengths. Work will run through the end of October.  

This professional campaign titled 'Tick. Tick. Tick.' was published in United States in October, 2024. It was created for the brand: Six Flags, by ad agency: TMA. This Digital and Film media campaign is related to the Hospitality, Tourism and Recreation, Leisure industries and contains 3 media assets. It was submitted about 1 month ago by President: Roy Elvove of Elvove Associates LLC.

Credits

Client:
Six Flags Entertainment
Stella Smith, VP of Advertising and Creative Services

Agency:
TMA 
CEO: Trina Roffino
CCO: Harris Wilkinson
ECD: Kevin Kleber 
CD: Emma Quinn
ACD: Melissa Matos
Art Director: Andrea Wood
SVP, Account: Ashley Dent
Account Director: Caroline Crews
Sr Account Executive: Cassandra Ortega

Production Company:
Natural Selection
Director: John Suits
Executive Producer: Nicole Flores 
Casting: Bobby Stephenson, 5th Street Studios
DP: Jeremiah Pitman
Production Designer: Suzsano Valdez
Makeup FX: Hugo Villasenor
Costume Designer: Samantha Kuester
Editor: John Suits
Sound Design: Joe Barrucco, Timeline Audio
Color: Matt Osborne, Company 3
VFX: Josh Lester

General Enterta...

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