Description
Up to 60% of those with thyroid disease are unaware of their condition!
To bridge this huge awareness gap, the "Thyroid Care Redefined" campaign by Thumbay Hospital, Fujairah is designed to raise awareness about thyroid health, educate the public on recognizing and managing thyroid-related conditions, and highlight the hospital's expertise in thyroid care.
The campaign focuses on three key aspects: types of thyroid disorders, symptoms of an overactive thyroid, and methods to prevent thyroid inflammation.
This campaign provides a thorough understanding of thyroid health by first explaining the different types of thyroid disorders, including hypothyroidism, hyperthyroidism, thyroid nodules, and thyroid cancer, helping readers grasp the range of thyroid issues.
It then details the symptoms of an overactive thyroid, such as rapid heartbeat, weight loss, anxiety, and heat intolerance, aiding in early recognition and prompting timely medical consultation.
Additionally, the campaign offers practical advice for preventing thyroid inflammation through dietary tips, lifestyle changes, and the importance of regular check-ups, emphasizing the need for proactive measures to maintain thyroid health and prevent complications
The "Thyroid Care Redefined" campaign aims to educate the community, encourage proactive health management, and position Thumbay Hospital, Fujairah as a leader in thyroid care. By providing valuable information and actionable advice, the campaign seeks to empower individuals to take control of their thyroid health and seek professional care when needed.
Source for stat - https://www.thyroid.org/media-main/press-room/
This professional campaign titled 'Thyroid Care Redefined' was published in United Arab Emirates in January, 2024. It was created for the brand: Thumbay Hospital Fujairah, by ad agency: Big Trunk Communications. This Digital medium campaign is related to the Health industry and contains 4 media assets. It was submitted 11 months ago by Ava Daruwalla.
Credits
Advertising Agency: Big Trunk Communications
Social Media Manager: Apoorva Deshpande
Concept & Sr. Social Media Manager: Ava Daruwalla
Copywriter: Hemant Jawale
Head Copywriter: Priyesh Narayanan
Sr. Designer: Rohit Mahadik
Art Director: Rahul Pednekar
Social Media Director: Divya Shetty
Social Media Head: Praharsh Dixit
Executive Creative Director: Jaideep Mhapsekar