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PodHER

THIRST

Agency: Klick Health

The first short film made to survive online sexist censorship rules in an effort to change them.

Description

THIRST is a short film about women’s pursuit of sexual equality. For too long, women have been denied the right to access and enjoy their own sexual freedom. Our film follows a woman on a journey of self-exploration as she seeks what previously felt out of reach: pleasure. The film itself follows the rhythm of the sensation of pleasure and the building of a climax, but designed to outsmart the discriminatory social media algorithms that censor posts about women’s sexual health.

Visit podher.org/thirst to learn more about why pleasure matters and sign our Change.org petition aimed at removing gender bias from social media algorithms.

This professional campaign titled 'THIRST' was published in Brazil, Canada, and United States in September, 2022. It was created for the brand: PodHER, by ad agency: Klick Health. This Film medium campaign is related to the Health and Public Interest industries and contains 1 media asset. It was submitted almost 2 years ago by Marisa McWilliams of Klick.

Credits

Client: PodHER
Agency: Klick Health
Chief Creative Officer: Rich Levy
Executive Creative Director: Bernardo Romero
Group Creative Director: Amy Fortunato
Group Creative Director: Andrea Bistany
Producer: Jen Martin
Producer: Tamika Knight
Direction and script: YUCA
Production Company: The Youth
DOP: Larissa Zaidan
DOP: Yuri Maranhão
Production Designer: Thais Russo
Talent: Angélica Pimenta
Editor: Maria Luísa Machado
Post Production/ VFX: COLOSSAL
Color grading: Ana Escorse @ Studio Feather
Executive Producer: Yuri Maranhão
Executive Producer: Eduardo Lubiazi
Executive Producer: João Machado
1st Assistant Director: Kelly Bill
2nd Assistant Director: Bianca Leal
Underwater photography: Lucas Pupo
Line Producer: Débora Lemes
Financial: Iza Lubiazi
Music production company: Jamute
Musical production: James Pedrozo Pinto
Musical production: Marcos Vaz
Executive production: James Pedrozo Pinto
Executive production: Alejandro Ramos Lepez
Sound Engineer: Otavio Bertolo
Sound Engineer: Fernanda Galetti
Sound Engineer: Rafael Laurenti
Production Coordinator: Julianna Zuppo
Production Coordinator: Leonardo Vieira
Singer: Marô
Original music: Nina Simone, "I wish I knew how it would feel to be free"
1st Camera assistant: Rodrigo Briza
2nd Camera assistant: Adriano Araújo
Video Assistant: Carlos Eduardo Puchivaillo
Still photography: Diego Cagnato
Logger: Maria Luísa Machado
Making of: Diego Cagnato and Paula Zucoloto (Zuca)
Storyboard: Gustavo Santos Silva
Art Assistant: Mathews Zimmermann
Art Assistant: Thiago Lasta
Cenotechnic and Effect: Rodrigo Bernardi
Cenotechnic and Effect: Michel Kuchnier
Rain Effect: Dallas
Objects Producer: Fernanda Carvalho
Stagehand: Rodrigo Bernardi
Stagehand Assistant: Luis Santos (Horácio)
Stagehand Assistant: Douglas Alves
Costume Designer: Ana Cardoso
Costume Assistant: Vanessa Cordeiro
Makeup Artist: Ana Schoemberger
Casting producer: Renata Scheidt
Stunt: Bárbara Barroso
Production Director: Claudia Cavalheiro
Production Assistants: Karol Merencio, Patrícia Alvino, Estevan Hernandez, Diego Zamprogna, Felipe Bello, Cassia de Brito
Location: Dudu Castello Branco
Location Assistants: Daniane Almeida, Enzo Gustavo
Chief of Machinery CWB: Flavio Romão
Chief of Machinery SC: Claudiomir Reginato (Claudião)
1st Machinery Assistant: Kauê Kruger
2nd Machinery Assistant: Flávia Souza
Head of Electrical: Ricardo Pirolla
1st Electrical assistant: Leonardo Cichon
2nd Electrical assistants: Carlos Henrique dos Santos
Electrical assistant: Harrison Fernandes (Dada)

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