BunBun Snack

The Unexpected

Agency: Hakuhodo


Snack market issues is one of the toughest most competitive market in Thailand. There are so many brands with tons of variants and flavors for consumer to choose from. ‘BunBun’, a green pea snack product, would like to launch the new commercial to convey the message that “It ain’t what it seems” BunBun’s taste surprisingly delicious beyond any expectations (from healthy snacks of course). And Wolf BKK aimed the highest for this commercial to exceed those predictable expectations.

This professional campaign titled 'The Unexpected' was published in Thailand in April, 2022. It was created for the brand: BunBun Snack, by ad agency: Hakuhodo. This Film medium campaign is related to the Confectionery, Snacks industry and contains 1 media asset. It was submitted about 2 years ago by Creative Director: Nopharit of Wolf BKK.


Advertising Agency: Wolf Bkk, Bangkok, Thailand
Chief Creative Officer: Torsak Chuenprapar
Creative Director: Nopharit Dusadeedumkoeng
Creative Group Head: Woottipong Lamangthong
Senior Copywriter: Phachara Saothayanan
Art Director: Kanyaporn Longprasert


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