Description
The insight: The holiday season is all about celebrating traditions. But when it comes to selling a home, the holidays are considered a slow time of year, with fewer buyers in the market, fewer offers, and less available cash.
The idea: Defy tradition with a new spot that empowers homeowners with more ways to sell — all in one place.
The result: Inspired by the untraditional trio of chicken, duck, and turkey that often takes center stage during Thanksgiving celebrations, Opendoor teamed up with Venables Bell + Partners to launch a new ad that shows three great things coming together during the holidays.
The spot takes viewers on a historical journey through an unconventional holiday feast. Then, it introduces Opendoor’s own festive real estate innovation: what could almost be described as Opendoor's Turducken of Offers. With Opendoor, homeowners enjoy two options wrapped in the certainty of a simple sale:
Sell directly to Opendoor for an all-cash sale closing in as little as two weeks — eliminating the stress of cleaning, staging, and prepping for showings.
List your home on the MLS with the support of a local Opendoor partner agent while also having Opendoor’s cash offer in your back pocket.
This professional campaign titled 'The Turducken of Offers' was published in United States in November, 2024. It was created for the brand: Opendoor, by ad agency: Venables Bell & Partners. This Film medium campaign is related to the Real Estate industry and contains 1 media asset. It was submitted about 1 month ago.
Credits
CLIENT: OPENDOOR
David Corns - Chief Marketing Officer
Lauren West - Head of Creative Marketing
Allie Cote - Head of Brand Growth
Tirza Molina - Marketing Lead, Brand Creative
AGENCY: VENABLES BELL + PARTNERS
Paul Venables - Founder, Chairman
Will McGinness - Partner, Chief Creative Officer
Matt Keats - Group Creative Director
Byron Del Rosario - Group Creative Director
Michael Ng - Senior Art Director
Darran Brossard - Senior Copywriter
Tess Rockers - Senior Integrated Producer
Kristin Obi - Group Brand Director
Tina Thorland - Associate Business Affairs Director
EDITORIAL: UNION EDITORIAL
Michael Raimondi - Managing Partner
Dani DuHadway - Head of Production
Daniel Luna - Editor
FINISHING: HUNTER
Logan Aries - Executive Producer
Carolyn Woods - Colorist
Maury Rosenfeld - VFX Artist
Jessica Milazzo - Graphics Artist
Milos Zivkovic - Sound Engineer
