ADVERTISING

Mobil Delvac

The Sound Truck

Agency: Porta

Film

Making Of

Track 1: Don't fall in love

Track 2: Free girl

Track 3: Run away with me

Description

Road Stories – “THE SOUND TRUCK” it’s an album inspired by real stories provided by hundreds of Chilean truck drivers who attended a call nationwide.

6 stories were selected to be turned into songs that were RECORDED INSIDE A TRUCK CABIN.

6 songs were adapted to most popular genres among truck drivers in Latin America: Ranchera, Bachata, Reggaeton, among other, all wrapped in an album meant to provide truck drivers with the best company in their long rides on national roads.

Visit this link to listen to Road Stories- “The Sound Truck": https://open.spotify.com/playlist/5EWGuIFGxc97yxvjiVFZOf?si=c6178cad70da4ecc

This professional campaign titled 'The Sound Truck' was published in Chile in December, 2024. It was created for the brand: Mobil Delvac, by ad agency: Porta. This Audio, Content, and Digital media campaign is related to the Automotive and Music industries and contains 5 media assets. It was submitted 3 months ago by Creative Director : Felipe Porte of Porta Chile .

Credits

Advertising Agency: Porta, Santiago, Chile
Production Company: Dios Films, Santiago, Chile
CCO: Felipe Porte
Creative Director: Juan Schacht
Art Director: Benjamín Sánchez, Rodrigo Fuentes, Ricardo Poblete
Copywriter: Julio Salazar
Account Team: Mabel Coronado, Lilian Hennigs, Enrique Baldovino

Vodafone Ireland

ADVERTISING

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