Description
When we want to enjoy a Twix in front of others, we experience an internal conflict between the pressure of "having to share" and not wanting to. To alleviate this feeling of "guilt," we created the first silent packaging that allows you to enjoy it discreetly, no matter the place or time. This way, we increased the number of countries (including Great Britain) that can enjoy something good, twice, without pressure.
This student campaign titled 'The Silent Twix' was published in Colombia and Mexico in March, 2026. It was created for the brand: Twix, by ad school: Miami Ad School. This Design medium campaign is related to the Candy, Snacks industry and contains 2 media assets. It was submitted about 9 hours ago.
Credits
Advertising Agency (School): Miami Ad School Buenos Aires
Art Director: Salvador Landeros
Copywriter: Lina Bravo
Teacher: Kam Phullar