Description
iQIYI Thailand brought Running Man to Thailand. In a city where billboards dominate every road and skyline, another static ad would simply blend into the background. So instead of placing the message in the city, it was sent through the city.
Introducing The Running Billboard, a mobile installation that travelled across Bangkok’s most iconic landmarks including Wat Phra Kaew, Giant Swing and Democracy Monument. Moving like the show itself, fast, playful and impossible to ignore, the billboard turned traffic into spectators and daily commutes into live teasers.
What started as outdoor media became a citywide performance. In a landscape full of ads, the one that ran was the one people chased.
This professional campaign titled 'The Running Billboard' was published in Thailand in February, 2026. It was created for the brand: iQIYI Thailand, by ad agency: Flash Bomber. This Ambient, Experiential, and OOH Outdoor media campaign is related to the TV and Streaming Promos industry and contains 6 media assets. It was submitted about 8 hours ago by FLASH BOMBER.
Credits
Brand: iQIYI Thailand
Agency: FLASH BOMBER
Chief Creative Officer: Thanasorn Janekankit
General Manager: Sujira Srivarakiat
Creative Director: Supachai Limvutivong
Copywriter: Buris Intrasawek
Art Director: Machima Phanthaksin
Account Manager: Nachan Neanchaleay
Project Director: Nutcha Mauthorn
Production Company: Jackie In the Box / Cine House / Pixtography
