Mortimer expiriences the frenzy of black friday shopping
Annabel gifts low quality tech that turns out to be cursed
Description
Just in time for the spooky season, refurbed's "The Nightmare Of Holiday Shopping" launch taps into the rising excitement around horror with an online brand awareness campaign (onYoutube, META, TikTok) featuring short, animated gothic horror poems. Each poem explores the potential horrors of holiday shopping: from the frenzy of Black Friday to the disappointment of gifting low-quality tech. With refurbed, there's a remedy for these seasonal terrors—quality tech that’s both sustainable and satisfying ordered stress free from home. The campaign will be featured in 11 countries across Europe.
This professional campaign titled 'The Nightmare Of Holiday Shopping' was published in Germany, Ireland, and Sweden in October, 2024. It was created for the brand: refurbed, by ad agency: Inhouse Creative Studio. This Content and Film media campaign is related to the Electronic Devices, Electronics, Technology, and Retail Services industries and contains 2 media assets. It was submitted 9 days ago.
Credits
Agency: refurbed inhouse creative studio
Production: refurbed inhouse creative studio
CMO: Jonny Ng
Creative Director: Nick Wormus
Video Producer: Todd Iliev
Director: Todor Iliev
Art Director: Eleonora Muratore
Copywriter: Nick Wormus, Sebastian Wirth
Brand Lead: Kim Krey
Performance Marketing: Trixie Garcia, Vahe Jolakian, Viktoria Bagosova, Daria Nereta, Letizia Vitali
Country Managers: Ann-Kristin Heß / DE&AT, Pádraig Power / IE, Allyson Crana / NL&BE, Vanessa Ricca / IT, Emma Jefelt / DK, Ulrika Rudquist / SE, Toni Borgsten / FI, Francisco Esteves / PT, Karin Borbély / CZ