Festival Poster
billboard
Description
This project showcases a poster designed for The National Tahtib Festival, a celebration of Tahtib, the traditional stick dance rooted in Upper Egypt. Tahtib is more than just a martial art; it is a folkloric performance that embodies values of honor, respect, and community spirit in Egyptian culture.
The digital illustration used in the poster reflects elements of Upper Egyptian identity, capturing the spirit, heritage, and symbolism of this ancient tradition in a modern visual language. Through this piece, we aim to honor and revive one of Egypt’s oldest cultural expressions.
This student campaign titled 'The National Tahtib Festiva ' was published in Egypt in July, 2025. It was created for the brand: Festival Place, by ad school: The Higher Institute Of Applied Arts. This Design, Digital, and Print media campaign is related to the Media and Music industries and contains 4 media assets. It was submitted 5 months ago by shahd ghoname.
Credits
Festival Poster Designed by:
Shahd Ghoname
Student – Higher Institute of Applied Arts, 6th of October
Graphics & Media Arts Department
