Description
Victoria Amazonica The Unique is the most valuable water in the world. Created to promote and support the Brazilian Amazon rainforest, its design tells the story of the legend of Victoria Regia, a flower native to the Amazon rainforest that, according to legend, represents an Amazonian warrior who fell in love with the Moon God. Each Lapis Lazuli stone represents a phase of the moon, culminating in the upper ring symbolizing the full moon, the time when the Victoria Regia flower blooms. At the base, it features the birth of the Victoria Regia flower, with carved stripes representing the Black River in the Amazon. The bottle is adorned with gold, silver, diamonds, and precious stones, and is valued at $940,000 USD.
This professional campaign titled 'The most valuable water in the world ' was published in Brazil in November, 2024. It was created for the brand: Ô Amazon Air Water, by ad agency: Atlantis. This Design medium campaign is related to the Jewelry industry and contains 1 media asset. It was submitted 26 days ago.
Credits
Advertising Agency: Atlantis, São Paulo, Brasil
Client: Ô Amazon Air Water
Global Creative Director: Sidney Araújo
Art Director: Samara Araújo / Sidney Araújo
Copywriter: Isa Nassar
Luxury Jewelry: Tanjô
Photographer: Marcus Hausser
