ADVERTISING

Bayer

The Messenger

Agency: Area 23

Description

2024 Clio Health Bronze Award Winner.

This professional campaign titled 'The Messenger' was published in United States in January, 2024. It was created for the brand: Bayer, by ad agency: Area 23. This Film medium campaign is related to the Health industry and contains 2 media assets. It was submitted about 1 year ago.

Credits

Agency Network: IPG Health, New York
Advertiser / Brand: Bayer, Whippany
Advertising Agency: Area 23, an IPG Health Company, New York
Holding Company: IPG, New York
Production Company: Studio Syro, Gainesville
Key Personnel

Agency Leadership

Chief Creative Officer: Tim Hawkey, Area 23, an IPG Health Company
Chief Marketing Officer: Duncan I’Anson, Bayer

Creative Leadership

EVP, Group Creative Directors:
David Traini, Area 23, an IPG Health Company
Renata Maia, Area 23, an IPG Health Company
VP, Creative Directors:
Rodrigo Panucci, Area 23, an IPG Health Company
Ronnie Caltabiano, Area 23, an IPG Health Company
Jane Galang, Area 23, an IPG Health Company

Production Team

Head of Studio: Peter Ariet, Studio Syro
Creative Director: Simone Fougnier, Studio Syro
Animators:
Jon Paul Brower, Studio Syro
Nick Diaz, Studio Syro
Audio Production: Julien Mier, Studio Syro

Art and Copy

Senior Copywriter: Julia Gonzalez, Area 23, an IPG Health Company
Group Art Supervisor: Liya Buslayev, Area 23, an IPG Health Company

Broadcast Production

VP, Executive Producer: Christine Anisko, Area 23, an IPG Health Company
SVP, Group Director Broadcast Production: Chinkara Singh, Area 23, an IPG Health Company
Senior Broadcast Producer: Daniel Berman, Area 23, an IPG Health Company

Strategic Planning

SVP, Group Management Director: Matt Mandia, Area 23, an IPG Health Company
VP, Management Director: Jack O’Shaughnessy, Area 23, an IPG Health Company
SVP, Group Director Strategic Planning: Noor Tourte, Area 23, an IPG Health Company
VP, Director, Strategic Planning: Joyce Lee, Area 23, an IPG Health Company
SVP, Director Engagement Strategy: KC Dickerson, Area 23, an IPG Health Company

Account Management

Integrated Production Supervisor: Chris Moscatelli, Area 23, an IPG Health Company
Account Supervisors:
Martha Guerra, Area 23, an IPG Health Company
Kelly Lavelle, Area 23, an IPG Health Company
Senior Account Executive: Kyle Herz, Area 23, an IPG Health Company

ADVERTISING

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