The King's Sauce, Calories or Cash?, Whopper Patch
We’re constantly expanding our culinary curiosity and after every meal, we really just wish we had a big, juicy, flame-grilled burger–it’s the exclamation mark we crave no matter where our taste buds take us. People need a way to indulge in new foods and get the taste they actually want: a whopper. So this April Fool’s day Burger King released The King’s Sauce to make anything and everything taste just like Burger King’s signature Whopper.
This student campaign titled 'The King's Sauce, Calories or Cash?, Whopper Patch' was published in United States in June, 2019. It was created for the brand: Burger King, . This Integrated medium campaign is related to the Food industry and contains 14 media assets. It was submitted over 3 years ago.
Entrant Company: Miami Ad School New York, United States
Art Director: Pedro Sacilotto
Art Director: Vanessa Bittante
Copywriter: Matt Koval