Description
Challenge: Develop an idea that communicates that 100% of the Burger King menu is now 100% real.
Solution: What’s a king without a kingdom? We’re going to establish a new, totally real country for the King to rule. By legitimizing his title, we’ll prove Burger King’s dedication to doing everything the real way.
This student campaign titled 'The King's Quest' was published in United States in April, 2021. It was created for the brand: Burger King, by ad school: The University of Texas. This Integrated medium campaign is related to the Food industry and contains 1 media asset. It was submitted over 3 years ago by Copywriter: Jacob Shipley.
Credits
Advertising School: The University of Texas, Austin, United States of America
Art Director: Reyden Weis
Copywriter: Jacob Shipley
Instructor: Ryan Romero