The Holiday Sweater: Climate Change Collection
Agency: FUSE Create
Description
This holiday season, independent agency FUSE Create is putting a new spin on a beloved holiday tradition to shine a light on climate change, by reimagining the classic holiday sweater; introducing “The Holiday Sweater: Climate Change Collection.”
As temperatures around the globe continue to rise due to climate change, the classic holiday sweater may be a thing of the past. This project reimagines what our holiday ‘sweaters’ will look like in 40 years if we don’t do something about it. With this holiday project, FUSE Create aims to not only raise awareness of the impact the climate crisis but also raise funds for the David Suzuki Foundation, one of Canada’s largest and most trusted environmental charities.
This professional campaign titled 'The Holiday Sweater: Climate Change Collection' was published in Canada in December, 2024. It was created by ad agency: FUSE Create. This Content, Design, and OOH Outdoor media campaign is related to the Public Interest industry and contains 5 media assets. It was submitted 7 months ago by Marketing & PR Manager: Vanessa of FUSE Create.
Credits
Advertising Agency: FUSE Create
Executive Creative Director: Steve Miller
Creative Director: Linda Carte
Associate Creative Director: Cristina Markham
Art Director: Lia MacLeod
Copywriter: Spencer Friedman
Director, Creative Strategy: Jacquie Kostuk
Creative Strategist: Madison Rogers
Manager, Marketing & PR: Vanessa Francone
Production Manager: Jack Evans
Media Planner & Buyer: Natalie Jacome
Account Manager: Karina Norris
Sewer/designer: Sarah Mathieson