The holiday double
Description
Travel comparison website, TravelSupermarket launched a competition before Christmas to win, not only an all-expenses paid, seven night, winter sun holiday to Jamaica, but also a ‘professional clone’ to cover the successful entrant’s job for a week!
To be in with a chance of winning, entrants had to tweet a photograph of themselves showing how much they needed some winter sun, using the hashtag #HolidayDouble.
Just a few weeks after submitting her photograph, for lucky winner Jenna Osborne, 28, an exec from London, the dream of sunnier climes came true. Whilst Jenna enjoyed a couple of cheeky cocktails by the pool in 28 degrees Jamaica, TravelSupermarket provided her employer with an (almost) physically identical #HolidayDouble.
This professional campaign titled 'The holiday double' was published in United Kingdom in January, 2015. It was created for the brand: Travel Supermarket, . This Digital medium campaign is related to the Professional Services industry and contains 1 media asset. It was submitted about 10 years ago.
