Turning Martini's slogan "Let's make time" into a personal invitation to make time with your friends through a billboard displaying friends who always have an excuse to not make time.
This student campaign titled 'The Friendship Billboard' was published in France in July, 2020. It was created for the brand: Martini, by ad school: Sup de Pub. This Integrated medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted about 2 years ago by Creative team intern: Paillier of BETC.
Advertising School: Sup de Pub, Bordeaux, France
Copywriter: Alexandre Paillier
Art Director: Raphaël Boucher