MARTINI wants to celebrate the importance of time spent with friends. At a time when there is evidence of a crisis in socialisation. In this way, millions of people every year decide to go to another country, for job or study reasons. This means that they have to make a great effort to seek new friendships where they go. So MARTINI will make the arrival at their new destination a time of creating new relationships. Making the task of meeting people easier.
This student campaign titled 'A new time called Martini' was published in Spain in May, 2020. It was created for the brand: Martini, by ad school: Universidad de Alicante. This Integrated medium campaign is related to the Alcoholic Drinks industry and contains 4 media assets. It was submitted almost 2 years ago by Sergio Gil Mora.
Advertising School: Universidad de Alicante, Alicante, Spain
Creative Art Director: Sergio Gil Mora
Creative Copywriter: Álex Bernabé García