The “Family” SUV

Following the grand reveal of the new 2026 Jeep® Grand Wagoneer earlier this month, the Jeep brand is delivering a new social media video featuring comedian Iliza Shlesinger that calls attention to the family-friendly vehicle’s roominess, interior comforts and safety features in a very unexpected way.

Shlesinger, one of the world’s premier female comedians, is known for her sharp wit and standup comedy that includes insightful commentary on relationships, motherhood, and society. Shlesinger’s most recent special, Iliza Shlesinger: A Different Animal premiered this year, and she is currently on her Iliza! Live World Tour. 

“The Family SUV” campaign launch video breaking today on the Jeep brand's YouTube channel sees Shlesinger determinedly pitching the Jeep brand's marketing team with an off-color campaign idea for the new 2026 Jeep Grand Wagoneer that causes the executives to blush and quickly try to course correct. Shlesinger won’t swayed, after all, her pitch is anchored in a real online article calling out some very specific compelling features of the vehicle (“a rolling Ritz Carlton...that'll help set the mood”).

“I was excited to work with the Jeep brand on this unconventional Jeep Grand Wagoneer ad campaign,” said Iliza Shlesinger. “I love that they went for something different and were open to parodying traditional vehicle reveals. The Jeep Grand Wagoneer is beautiful, spacious and, hopefully after seeing this film, there are more babies in the world ready to fill out those three rows.”