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Jeep

GPS

Agency: Leo Burnett

Description

Jeep® is the symbol of freedom. That’s why, for the 80th anniversary of Jeep® brand in 2021, the creative agency Leo Burnett Paris has imagined a print campaign celebrating this timeless value and spirit for the brand.
The greatest explorers, pioneers and adventurers have always been driven by the stars. Along with all these illustrious predecessors, the Jeep® brand did not have to wait for the invention of GPS to be able to be guided since its models, thanks to their sunroof, have always offered an onboard navigation system.

This professional campaign titled 'GPS' was published in France in May, 2021. It was created for the brand: Jeep, by ad agency: Leo Burnett. This Print medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted over 1 year ago.

Credits

Advertising Agency: Leo Burnett Paris, France
Account Managers: Thibaud Le Nénaon, Arielle Haddad
Creative Director: Julien Simons
Art Directors: Benjamin Bigay, Pierre-Marie Berton
Copywriters: Jean-Marie Gateau, Alexandre Thiebaut
Production: Noroc Studio

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