The Evolution of Wiping
Description
DUDE Wipes takes viewers on a humorous journey through "The Evolution of Wiping" -- from the archaic tools of Early Man through today -- in it's new national campaign created in partnership with agency of record Curiosity.
This professional campaign titled 'The Evolution of Wiping' was published in United States in June, 2025. It was created for the brand: DUDE Wipes, by ad agency: Curiosity. This Content, Digital, and Film media campaign is related to the Beauty, Health, and Household Products industries and contains 1 media asset. It was submitted 18 days ago.
Credits
CLIENT: DUDE WIPES
Ryan Meegan, CMO
Andy Andersen, VP, Creative
Katelynn Ludwig, Director, Brand Strategy
Jordan Barendse, Brand Manager
Pete Carter, Strategic Consultant, Creative Haystack
AGENCY: CURIOSITY
Jeff Warman, Chief Creative Officer
Matt Cragnolin, Group Creative Director
Pam Fraser, Creative Director
Erica Keating, Strategy Director
Laura Matthews, VP, Account Management
Jane Tsivitse, Director, Operations
Sara Kinney, Producer
PRODUCTION & POST-PRODUCTION:
Director: Rich Downie
Riverside Entertainment
Red Creek Productions
EP: Katie Maguire
Producer: Michelle Massanet
Post Producer: Mike Taylor
Editorial Partner - Rock Paper Scissors
Editor: Zoe Mougin & Shelly Rose
Edit producer: Aymi Sanchez
Color Studio: Primary
Colorist: Ale Amato
VFX Studio: a52
Flame Artists: Michael Vaglienty
Online Editor: Chris Riley
