The Brandenburg Gate
Lion Nathan via Holler Sydney has launched an integrated marketing and public relations campaign for Beck’s, celebrating the twentieth anniversary of the fall of the Berlin Wall. The program encompasses outdoor advertising and experiential activities including on-premise events and photographic exhibitions at venues nationally.
The brief was to show the 20-year anniversary of the Fall of the Berlin Wall as a moment of celebration, of inspiration, creativity and freedom. As such, the photographic exhibition captures 20 hours in the lives of a small group of real Berliners and will run for 20 days from 1st November. The images feature places along the boundaries of the former divide that have taken on fresh meaning, allowing the city’s residents to express themselves in new and creative ways.
This professional campaign titled 'The Brandenburg Gate' was published in Australia in November, 2009. It was created by ad agency: Holler. This Print medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted about 14 years ago.
Advertising Agency: Holler Sydney, Australia
Creative Director: Tim Buesing
Designer: Alexandra Devray
Producer: Mic Wernej
Copywriter: Tony Wild
Account Manager: Dom Felton