Abita Brewing Company

The Boot

Agency: Fridge




To help a small, craft brewery compete with major players in the competitive New Orleans beer market, Fridge Agency created these spots to introduce Abita Brewery's 'The Boot', a wholly new beer conceived and brewed in Louisiana for Louisiana locals.

This professional campaign titled 'The Boot' was published in United States in June, 2022. It was created for the brand: Abita Brewing Company, by ad agency: Fridge. This Film medium campaign is related to the Alcoholic Drinks industry and contains 2 media assets. It was submitted over 1 year ago by Agency Growth & Development: Justin Bonura of Innovative Advertising_Fridge Agency.


Advertising Agency: Fridge, New Orleans, USA_
Post Production Company: Cadence Post, New Orleans, USA_
Creative Director: Jay Connaughton
Director/Director of Photography: Rick Nelson
Director of Design: Jeremy Ballard
Copywriter: Beth Harris
Head of Post-Production: Rick Nelson
Camera Operator/Video Editor: Cory Clutter
Swing: Aaron Harper

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