If the key to good drama is conflict, then Wife Swap has it by the laundry load. It’s a show that isn’t just fun to watch but really lifts the lid on the different ways men and women choose to live and raise a family together.
Sydney agency Dynamix created a campaign that taps into flashpoint moments where a new wife lays down the law within the household.
Art Director:David Smith
This professional campaign titled 'Tape, Toilet, Golf' was published in Australia in January, 2012. It was created for the brand: Wife Swap, by ad agency: Dynamix. This Print medium campaign is related to the Media industry and contains 3 media assets. It was submitted over 10 years ago.
Advertising Agency: Dynamix, Sydney, Australia
Creative Director: Ryan Hill
Copywriter: Ken Buchan
Photographer: Studio Commercial
Designer: Indah Shillingford
Group Account Director: Gareth Pask
Directors: XYZ Networks