Description
Every superhero movie has a post-credits scene. Now KFC does too.
As an extension of its partnership with Warner Bros.' Supergirl, KFC launched an extended 90-second cut of its "Super Break" spot featuring a post-credits scene—a first for the brand and a nod to one of fandom's most recognizable rituals.
Superhero fans love a good post-credit scene. So instead of interrupting the experience with a promotion, KFC became a part of it, rewarding fans with one final surprise… chicken!
The message is simple…Stay for the ending, leave with chicken.
Instead of ending when the ad ends, the extended cut rewards viewers who stick around with a hidden QR code embedded within a post-credits scene, unlocking exclusive offers in the KFC app.
This professional campaign titled 'Super Break' was published in United States in June, 2026. It was created for the brands: KFC and Warner Bros., by ad agency: Highdive. This Film medium campaign is related to the Food and Movies industries and contains 1 media asset. It was submitted about 2 months ago.
Credits
KFC
CMO, USA: Melissa Cash
President, USA: Catherine Tan Gillespie
VP, Brand Management USA: Anna Faktorovich
Director, Media and Partnerships, USA: Telly Carayannakis
Senior Associate, Partnerships, USA: Kamila Dossous
Brand Manager, USA: Josh Goldmeier
Brand Manager, USA: Stephanie Ibanez
Marketing Analyst, USA: Elizabeth Lopez
Highdive
Co-Owner & CEO: Megan Lally
CCO, Co-Founder: Chad Broude
CCO, Co-Founder: Mark Gross
Head of Growth: Isabel Long
Chief Strategy Officer: Nimisha Jain
Executive Creative Director: Steve Fogel
Executive Creative Director: Doug Fallon
Creative Director, Copy: Ben Doessel
Creative Director, Art: James Lee
Copywriter: Andy Frank
Junior Art Director: Mateo Perez-Lara
Group Account Director: EB Jackson
Account Director: Martha Carrothers
Account Supervisor: Amber Mekled
Head of Production: Jen Passaniti
Executive Producer: Adam Battista
Senior Producer: Emily Addy
Group Strategy Director: Erin Wong
Strategy Director: Jamie Kohler
Director of Business Affairs: Kelley Beaman
Business Affairs Manager: Brenna Alfano
Superfriends
Director: Clay Weiner
Director of Photography: Darko Suvak
Executive Producer: Elizabeth Simler
Producer: Jon Dawes
Production Supervisor: Dannikke Walker
Assistant Production Supervisor: Nicole Batista
1st Assistant Director: Adam Hein
2nd Assistant Director: Rachel Obering
1986 Studios
Editor: Carlos Lowenstein
Assistant Editor: Lilly Beck
Managing Director: Larissa Berringer
Executive Producer, Post: Mike Trivisonno
Framestore
Head of Production: Cat Pavitt
Executive Producer: Jamie Hoskins
Producer: Erik Sateren
Executive Creative Director/VFX Supervisor: Benjamin Walsh
Head of 2D: Chris Beers
2D Lead: Danny Popovic
CG Lead: Ariana Ziae-Mohseni
FX Technical Director: Jason Daoud
Sr. CG Artist: Victor Uhal
Sr. Digital Matte Painter: Menelaos Peristeridis
Sr. Rigger: Meg Pangiochi
Animator: Taylor Hodgson-Scott
Jr. CG Artist: Max Hammer
Visual Development Lead: Paul Krist
Jr. Visual Development Artist: Kendall Dirks
Compositor: Alex Gomez, Alice Yeh, Artem Voronoff, Brian Harris, JinHee Aloi
Designer: Nathan Zankich
Hiero Artist: Dustin Indrebo, Jake Sadowsky
Flame Artist: Matt Dobrez
Another Country
Sound Designer/Mixer: Jordan Stalling
Audio Assistant: Brett Rossiter
Managing Director: Tim Konn
Executive Producer: Louise Rider
Producer: Josh Hunnicutt
Company 3
Colorist: Tim Masick
Sr. Color Producer: Colleen Valentino
Color Producer: Barbara Losseau
Color Operations Manager: Mena Smith
Color Assistant: Stephen Winterhalter, Quinn Wright, Christina Miller
