Teaser
Launch Visual
Support Visual 1
Support Visual 2
Support Visual 3
Tactical Visual 1
Tactical Visual 2
Description
Rational:
The journey to a million miles is waiting behind every smartphone of every eligible individual in Saudi Arabia. The journey isn’t just the physical one you take by winning the miles, it’s the process of getting there. It’s the culmination of every decision taken by you to sign up, every thought that goes into winning, every idea you have waiting for the results to come out. The journey is more than the destination… And the lucky winners get to have both.
Art direction:
To show the 1000000 miles and more we will always center our human experience in a abundant amount of things that surround them.
In order to make this more impactful it will help us to shot custom scenarios for multiple situations.
This professional campaign titled 'Suadia AlFursan: The million is yours ' was published in Saudi Arabia in November, 2023. It was created for the brands: Saudia and Saudia Airlines, by ad agency: Leo Burnett. This Digital, OOH Outdoor, and Static Images media campaign is related to the Automotive and Personal Transportation, Transport, and Travel and Tourism industries and contains 7 media assets. It was submitted 5 months ago by Art Director: Salah Jandali of Leo Burnett.
Credits
Advertising Agency : LeoBurnett, Jeddah, Saudi Arabia
Creative Director: Yasmin Sindi
Art Director: Salah Jandali
