Fiery Ketchup

Agency: BBDO


For this idea, we decided to take the comical route by creating a forbidden love story between the tomato and the chili pepper. By defying the rules of their society, and choosing to be together, their union brings about the ever-so-delicious, Saudia Spicy Ketchup.

This professional campaign titled 'Fiery Ketchup' was published in Saudi Arabia in March, 2018. It was created for the brand: Saudia, by ad agency: BBDO. This Print medium campaign is related to the Food industry and contains 1 media asset. It was submitted over 5 years ago.


Advertising Agency: Impact BBDO (Jeddah), Saudi Arabia
Creative Director: Moe Sarhi
Art Director: Khaled Gamal
Copywriter: Cyrill HayekCyrill Hayek
Illustrator: Tiago Hoisel


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