Mercedes is the main sponsor of the fashion week.
Whether it’s in NY, Paris, Milan… it’s always there. But it’s just that, a mere sponsorship, Where’s the fun in that?
Speed, passion, rivalry... Those are the pillars Ferrari stands for. Our urge to get to the finish line used to make our cars explode, because it was never about victory. It's about the thrill we feel trying to get to it.
That’s why we wanted to find a way to be a part of the catwalk.
And we did. Hair.
This student campaign titled 'Styled by Ferrari' was published in Spain, United Kingdom, and United States in June, 2022. It was created for the brand: Ferrari, by ad schools: Brother Escuela de Creativos and Miami Ad School. This Ambient medium campaign is related to the Automotive and Beauty industries and contains 2 media assets. It was submitted 2 months ago.
Paula & Sara