Description
Some courts at the Paralympic Games hold a unique feature: the trace left by a wheelchair. Every mark and every curve tell stories of effort and perseverance, transforming the surface into a true canvas of triumph. That’s why, together with Decathlon, we’ve decided to showcase this effort in its purest form.
This professional campaign titled 'Strokes' was published in Chile in October, 2024. It was created for the brand: Decathlon, by ad agencies: Cheil Chile and Cheil Worldwide. This Print medium campaign is related to the Sports industry and contains 2 media assets. It was submitted 2 months ago by Creative: Alejandro Orozco Garay of Cheil Chile.
Credits
Advertising Agency: Cheil Chile
Executive Creative Director: Felipe Ortiz
Creative Director: Alejandro Orozco
Art Director: Oscar Contreras, Angelo Baltierra, Elisabet Maturana
Copywriter: Mario Paez
