The annual Stoptober campaign is launching for its ninth year. This year the campaign, which sits under PHE’s new Better Health brand, is focusing on the improvement of lung health through quitting smoking. The push employs a striking metaphor that references how smoking damages lungs and reminds smokers that there is no better time to quit.

This professional campaign titled 'Stoptober' was published in United Kingdom in September, 2020. It was created for the brands: Better Health and Public Health England, by ad agency: M&C Saatchi. This Integrated medium campaign is related to the Health and Public Interest, NGO industries and contains 2 media assets. It was submitted about 3 years ago by Owner: Julia Conroy of Julia Conroy Limited.


Advertising Agency: M&C Saatchi, London, United Kingdom of Great Britain and Northern Ireland
PR Agency: Freuds
Media Agency: Wavemaker
Media Agency: OmniGOV / Manning Gottlieb
Partnerships: 23red


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