Dr. Martens

Stand for Rights

School: Miami Ad School


Stand for Rights is an iconic slogan for more than 50 years but it was time to update those values and do it in a way that left a mark on what the brand represents. Creating an exclusive collection with different patterns in its sole.

This student campaign titled 'Stand for Rights' was published in Argentina in September, 2017. It was created for the brand: Dr. Martens, by ad school: Miami Ad School. This OOH Outdoor medium campaign is related to the Fashion industry and contains 1 media asset. It was submitted about 6 years ago.


Advertising School: Miami Ad School, Buenos Aires, Argentina
Art Director: Mario Guerrero Peñalosa
Copywriter: Alejandro Álvarez

The Royal Briti...


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