Description
souq.com/amazon wanted to showcase their range of services to grow the online shopping behavior. A true fact about Egyptians, they tend to over exaggerate the hassle they went through in order to get a certain product, as a reflection of this product’s value.
This professional campaign titled 'Don’t Exaggerate' was published in Egypt in March, 2020. It was created for the brands: Amazon and Souq.com, by ad agency: VISION ADVERTISING. This 360°, Digital, and Film media campaign is related to the Fashion, Household Products, and Retail Services industries and contains 3 media assets. It was submitted over 2 years ago by Vision Advertising of Vision Advertising.
Credits
Client: Souq.com/Amazon
Agency: Vision Advertising
Managing Director: Hamza Azzam
Creative Director: Ashraf Foda
Account Director: Nora Alameldin
Art Director: Abdallah Oraby
Content Creator & Copywriter: Rowaida Osama
Senior Graphic Designer: Ahmed Hamaki
Graphic Designer: Samia El Khodary
Graphic Designer: Mohamed Taher
Agency Video Producer: Kholoud Salah
Account Supervisor: Aseel Fakhouri
Senior Account Executive: Alia Ganoub
Account Executive: Salma Safwat
Account Executive: Omar Shiry
Director: Mohamed Kalawi
DOP: Abdelsalam Mousa
Production House: Yellow Duck Films
Executive Producer: Youssef Zeid
Producer: Amira Ismail
Assistant producer: Rania Mekki
Head of Production: Moustafa Salah
Production Manager: Hamza Ashraf
1st AD: Dina Tamoum
Art Director: Mohamed Fakhry
Stylist: Rafaa
Casting Agency: Challenge casting agency
Post House: Vivid
Managing director : Ahmed Morsy
Editor: Baher Rasheed
Colorist: Sami Nasar
Sound: The Garage Sound Studio
VO: Ahmed El Garhy
Photographer: Project X Studio - Hamed Afifi
Special thanks to Sameh Farag, Creative Director
