Czech Red Cross celebrates 100 years since its founding in 1919.
Cinema, TV and online campaign promotes its most important mission – to help others.
People are often too lazy, too oblivious, too uncertain or too frightened to help, when it's really needed. We can't rely on someone else to help instead of us. Because Someone else doesn’t exist. It‘s us who have to take the responsibility. Thank you for not waiting for someone else.
This professional campaign titled 'Someone Else Doesn't Exist, Someone Else' was published in Czechia in February, 2019. It was created for the brand: Red Cross, by ad agency: Comtech. This Print medium campaign is related to the Public Interest, NGO industry and contains 3 media assets. It was submitted about 4 years ago.
Advertising Agency: Comtech Can, Prague, Czech Republic
Creative Director: Petr Vlasák
Art Directors: Manuel Prada, Roman Cihalik
Copywriter: Marketa Uchytilová
Photographer: Pol Úbeda
Strategic Planner: Petr Laštovka
Account Manager: Jana Pečivová
Web Developer: Marek Caban