In December 2009 the entire UK was covered by a fresh, white blanket of snow. To take advantage of the fresh, white snow we produced a tactical ambient idea for a fresh, white mint. A "Polo snow stamp". When stamped in thick, fresh snow it left near perfect replica of the iconic white mint.
This professional campaign titled 'Snow Stamp' was published in United Kingdom in June, 2010. It was created for the brand: Polo, by ad agency: JWT. This Ambient medium campaign is related to the Confectionery, Snacks industry and contains 1 media asset. It was submitted over 12 years ago.
Advertising Agency: JWT, London, UK
Executive Creative Director: Russell Ramsey
Creative Directors: Russell Ramsey, Jason Berry
Copywriter / Art Director: Phillip Meyler, Darren Keff