Description
These three consecutive half page ads, via Gatecrasher, Perth, appear in a poker magazine. The reader is invited to lift the corner of the page to check his hand. The high risk / high reward hand is positioned with the line - 'Are you in?' and is set up to appeal to the professional poker player and to make him/her think. On turning the page, the reader is presented with the details for the upcoming Western Classic Poker Championships being held at Burswood Casino, Perth.
Advertising Agency: Gatecrasher Advertising, Perth, Australia
This professional campaign titled 'Sneak Peek' was published in Australia in September, 2009. It was created for the brand: Burswood Entertainment Complex, by ad agency: Gatecrasher. This Print medium campaign is related to the Recreation, Leisure industry and contains 1 media asset. It was submitted over 15 years ago.
Credits
Creative Directors: Adam Barker, Lori Canalini
Creatives: John Barton, Jadranko Silic, Stefan Langton