Smart playboard

Agency: Leo Burnett


Associate Professor of Developmental and Educational Psychology at Macerata University

This professional campaign titled 'Smart playboard' was published in Italy in April, 2015. It was created for the brand: Samsung, by ad agency: Leo Burnett. This Digital medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted over 8 years ago.


Advertising Agency: Leo Burnett, Milan, Italy
Executive Creative Directors: Francesco Bozza, Alessandro Antonini
Creative Director: Christopher Jones
Copywriter: Alice Jasmine Crippa
Creative Technologist: Alice Jasmine Crippa
Art Director: Andrea Muccioli
Creatives: Alessandro Polia, Nicoletta Zanterino
Pedagogists: Paola Nicolini, Giuseppe Bilancioni, La Giocomotiva
Academic Partner: IED – Istituto Europeo di Design, The Fab Lab, Pietro Rigamonti – Digital Artisan
Social Media Manager: Raffaella Ramondetti
PR: Alessandra Montresor, Maria Teresa Genovese
Project Manager: Andrea Castiglioni
Managing Director: Niccolò Arletti
Account Director: Viktoria Ovtcharenko
Account Manager: Federica Giacomotti
Producer: Maria Luisa Crisponi
Film Director: Davide Enrico Agosta
Production: D.E.A. Production, Bloompix

Home Credit Bank


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