Description
Saving the Earth is exhausting — no wonder 92% of Gen Z streams their shows in bed. But the IT sector already has a massive carbon footprint and all-night streaming is making it worse. Climate4Change makes helping the planet so easy, you can do it in your sleep — by stopping what’s streaming when you start dreaming.
This student campaign titled 'Sleep4Climate' was published in Germany in September, 2020. It was created for the brand: Connect4Climate, by ad school: Miami Ad School. This Digital medium campaign is related to the Public Interest industry and contains 2 media assets. It was submitted over 4 years ago by Copywriter: Charlotte Whalen of Miami Ad School .
Credits
Advertising School: Miami Ad School, Hamburg, Germany
Copywriter: Charlotte Whalen
Art Director: Ieva Povilauskaite