Serena 23

Agency: Where It's Greater


An in-house collaboration between NikeCourt and Jordan Brand, the sneakers were designed to commemorate Serena Williams' historic 23rd grand slam title, and feature the same color blocking as the "Banned" Air Jordan 1s - an early Air Jordan model that was banned by the NBA because of its Chicago Bulls-inspired red and black colorway.

This professional campaign titled 'Serena 23' was published in United States in February, 2017. It was created for the brand: Nike, by ad agency: Where It's Greater. This Print medium campaign is related to the Fashion industry and contains 2 media assets. It was submitted over 7 years ago.


Advertising Agency: Where It's Great, Los Angeles, USA
Creative Director / Photographer: Dan Hall
Art Director: Mel Zehar
Photo Assistant. Michael Morales
Casting: Desiree Finley


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