Description
As communication technology moves forward, from phones to social media, streaming to email, older generations are starting to feel more and more removed from the conversation. It’s easy for younger generations to forget that not everyone is quite as savvy. USPS wanted to create a series of print ads to remind us that sometimes new technology can be intimidating and new communication can be isolating. We want younger generations to connect with older in a way that we can all understand, the simplest way.
This student campaign titled 'Send Simple' was published in United States in September, 2018. It was created for the brand: USPS, by ad school: Miami Ad School. This Print medium campaign is related to the Professional Services industry and contains 3 media assets. It was submitted about 4 years ago by Art Director: Matias Cachiquis of Miami Ad School.
Credits
Advertising School: Miami Ad School, Miami, United States of America
Art Director: Matias Cachiquis
Copywriter: Isaac Sorenson
